This site was
conceived as an extension of a previous site, FSBO Albuquerque. The
owners wanted to extend their business model state-wide (New
Mexico real estate) from the Albuquerque metro area (Albuquerque
real estate). At the same time, they wanted to upgrade their image
from cottage industry to professional while maintaining the personal
feel of the original site.
Reducing website
maintenance was a priority. Moving from straight HTML to Active Server
Pages serving as a front end to MS SQL Server 2000 database on the back
end has reduced the work required to post a property by more than an order
of magnitude. In many cases, no administrator intervention is required.
Graphic design by Michaletz
Zwief, Ltd. |